Services

Strategy & Advisory

A systems-level view of the EV ecosystem

Roger supports businesses, start-ups, and organisations navigating the EV and energy transition.

This work often involves:

  • Sense-checking strategy and assumptions
  • Providing independent perspective on market direction
  • Connecting stakeholders across automotive, energy, and infrastructure
  • Supporting leadership teams with context and challenge
  • Advising founders through growth stages, including fundraising from Seed onwards

Having successfully raised capital himself, Roger understands both the entrepreneurial and investor perspective. He helps founders articulate their vision clearly, position themselves within the broader EV ecosystem, and avoid strategic blind spots that can stall momentum.

He brings a broad, system-wide understanding that helps organisations avoid narrow thinking and costly missteps.

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Panels, Moderation & Hosting

Better conversations start with better questions

Roger regularly acts as a panelist, moderator, and host for live and recorded discussions.

This includes

  • Moderating conference panels and roundtables
  • Hosting podcasts and video conversations
  • Facilitating cross-sector discussions

His role is not to dominate the conversation, but to guide it. Asking the questions others avoid, connecting viewpoints, and ensuring discussions remain grounded in reality.

The result is more honest, more useful dialogue for audiences and participants alike.

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Community & Thought Leadership

Insight that extends beyond the stage

Through podcasts, video, articles, and live conversations, Roger helps organisations and platforms explore EV topics in more depth.

This includes:

  • Guest appearances and collaborations
  • Co-created content and interviews
  • Long-form discussions that go beyond headlines

Content is designed to inform, provoke thought, and spark ongoing conversation, not chase clicks.

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"Roger has a strong appetite for innovation and the ability and confidence to identify and engage with early-stage entrepreneurs. He gets a kick out of introducing like-minded people and helping them discover common interest and opportunity. His enthusiasm for electric vehicles is long-standing and unrelenting, and even a small amount of time in his company will undoubtedly reveal this."

Shai Agassi
Founder | Better Place

Who Roger works with

Conference and event organisers
Automotive, mobility, and energy businesses
Start-ups and scale-ups in the EV ecosystem
Industry bodies, policymakers, and investors
Media platforms and content creators

Let's keep the conversation going

If you are planning an event, shaping a strategy, or looking to bring informed EV perspective into your organisation, Roger would be happy to explore how he can help.